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    Juan Park

    Director | IWSR
    Juan Park

    Biography

    He is one of the directors of Wine Intelligence, a market research and consulting firm specializing in market studies and wine consumption trends.

    Sessions

    11:00h
    Round table | Auditorium - BWW HUB

    Rise of white wine

    Rodrigo Briseño
    Rodrigo Briseño Disfrutar Restaurant Sommelier
    María José Huerta
    María José Huerta Restaurante Paco Roncero Sommelier
    Pilar Cavero
    Pilar Cavero Periódico ABC Wine critic
    Juan Park
    Juan Park IWSR Director
    Margalida Ripoll Ferrer
    Margalida Ripoll Ferrer Revista Arrels Journalist

    03-02-2025 11:00 03-02-2025 11:45 Europe/Madrid Rise of white wine

    White wine is consumed more and is more popular than in a few years. It has a much greater role in the market. Red wines are consumed less and those that are successful are lighter, with less alcohol content and less intensity. What has caused this change in trend? Does this represent a certain revolution in white wine or are we simply in a recurring cyclical moment? Is it a fashion or does it respond to a deeper trend?

     Hall 1 - Auditorio
    Mon 3 11:00h - 11:45h Auditorio Free
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