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  • Eugeni Brotóns

    Consultant | Brotons Wine Marketing Consulting
    Eugeni Brotóns

    Biography

    With over 30 years of experience in leading strategic marketing for major international companies and wineries, including martini-Bacardi, Diageo, Miguel Torres, and González Byass.

    Sessions

    12:00h
    Talk | Auditorium - BWW HUB

    Rioja Oriental also exists

    Rodrigo Espinosa
    Rodrigo Espinosa Grupo Marqués del Atrio Oenologist
    Eugeni Brotóns
    Eugeni Brotóns Brotons Wine Marketing Consulting Consultant

    05-02-2025 12:00 05-02-2025 12:45 Europe/Madrid Rioja Oriental also exists

    La Rioja Oriental has been a subregion of Rioja where both wineries and winemakers from other subregions of the DOCa (Denominación de Origen Calificada) have always valued and even purchased grapes, yet it has never been prominently highlighted in communication. Why? In this presentation, we want to proudly raise the flag of Rioja Oriental and showcase its deep-rooted winemaking and cultural heritage, as well as demonstrate its great oenological diversity with two examples of completely different wines.

    Hall 8 - Auditorio
    Wed 5 12:00h - 12:45h Auditorio Free
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