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  • BWW likes the city!
    BWW likes the city!

    BWW 

     THE CITY!

    Wine, pairings and other food and wine tourism experiences invaded the city!

    We take the passion for wine beyond the hall: we partner with restaurants, commerce, leisure, and culture so you can experience unique and exclusive moments in every corner of the city

     Additionally, we expand the offer of emblematic, cultural, and leisure spaces, creating a variety of experiences open to all kinds of activities and audiences.

    Discover our initiatives

    BWW Likes The City!

    The program of activities that goes beyond the Barcelona Wine Week and fills the city with wine.
    Fill out the following form so we can evaluate the affinity of your participation with the project

    Hotel Wine Fest

    Great wines and exceptional hotels
    Sponsor 1 hotel or a route of 3 hotels and be part of the wines from the D.O., wineries and groups of wineries that, for 15 days, will pair with the most emblematic and exclusive hotels in Barcelona.

    BWW 

     THE CITY! 2025

    Why participate?

    Wine as the protagonist in the city

    BWW Likes the city! goes beyond the fair and fills the city with wine, partnering with sectors such as restaurants, commerce, culture, and leisure.

    Everyone can be part of the experience

    Since BWW is an exclusively professional event, BWW Likes the city! allows the event to reach the general public, making them part of all the experiences that wine and the city can offer

    Enhancing business oportunities

    We offer wineries the opportunity to showcase their products beyond the fair, connecting them with the various “players” involved in the initiative.

    Helping to value and promote wine culture

    Thanks to the various activities in the program, we help to promote wine culture and bring the product closer to the end consumer, contributing to increased knowledge and promoting responsible and moderate consumption.

    Where can you participate?

    RESTAURANTS & WINE BAR

    The establishments participating in the initiative will offer tastings, wine pairings, etc., to the participants. The wines must come from wineries participating in the fair.

    HOTELS & HOTEL WINE FEST

    The main D.O.s and wineries of the national wine scene participating in BWW will set up in the city’s most emblematic hotels, becoming their headquarters.

    HISTORICAL & CULTURAL SPACES

    Participants will be able to enjoy exclusive wine experiences in the city’s unique settings: monuments, museums, theaters, etc.

    MUSIC VENUES & SHOWS

    The venues and establishments participating in the initiative will offer daily musical experiences paired with wine.

    Discover the spaces that have already confirmed their participation

    Where can you participate?

    Tasting / Welcome drink

    Accompanied by exclusive activities such as guided tours, book presentations, or shows, creating a unique and memorable experience.

    Exclusive wine tasting

    You will have the unique opportunity to taste a carefully selected range of wines from various wineries.

    Masterclass / Presentation

    An activity led by an expert and/or host who presents the product/brand, leveraging the context and ecosystem created by BWW.

    Special menus

    Wines from wineries participating in BWW paired with a bespoke gastronomic offering provided by the city’s culinary establishments to celebrate this event during BWW.

    Winery ❤ Winery​

    A crossover between wineries (wine producers) and bodegas (gastronomic spaces) for BWW, offering something for everyone. Tapas paired with wines at popular and uniform prices during BWW in selected bodegas throughout the city.
    NOVEDAD

    Would you like to participate in the programme? Sign up!

    If you’re interested in having your winery be part of BWW Likes The City!, fill out this form so we can assess the suitability of your participation with the project.

    BWW 

     THE CITY! 2024

    Find all the activities

    Check the map to see the experiences and activities of the last edition.